Female outlook on fashion.

Jeanette Johansson.

Two youngish women write a letter to the editor of the local newspaper. What?! Must be something important going on – as we all know young people avoid newsPAPERS like the plague.

Indeed. The young women think the local shopping market lacks a sufficient amount of fashion concept and flagship stores. Can they have some more, please? (Fast) fashion shopping is the new religion.

In a different newspaper (in the same town) another woman talks about fashion. Of a certain age, she never visits the local fashion stores as she thinks they offer nothing outstanding. Instead she prefers second hand shops. In her view the only places that offer dress a bit different. As a grooming professional she struggles to comprehend today’s insatiable desire to shop, shop, shop, preferring quality before quantity.

Spara

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